Top Chinese smartphone maker exits chip design as sector reels
Oppo, China’s biggest domestic smartphone maker, is closing its chip design business as the global smartphone market extends a prolonged decline.
The Dongguan-based phone maker becomes one of the first major Chinese tech firms to retreat from the chip sector, after a wave of investment in past years by electronics players wary of tightening US export curbs, Bloomberg reports.
The company is ceasing operations of the unit, named Zeku, due to uncertainty around the global economy and the mobile industry, a spokesperson said on May 12.
Zeku developed the MariSilicon X image-processing chip unveiled in late 2021, which has been a fixture in Oppo flagship devices since. Oppo has suffered double-digit shipment drops over the past year and, like other handset manufacturers, is facing a glut of inventory.
China’s smartphone market, the world’s biggest, has led a sharp drop in demand that’s lasted for over a year. The country’s reopening following stringent Covid Zero restrictions has been slow to translate into a rebound in consumer demand so far. Oppo took the worst hit among major brands over the course of 2022, according to IDC data.