Musk announces new Twitter CEO

Elon Musk has hired former NBC Universal executive Linda Yaccarino as the next Twitter CEO.

"I am excited to welcome Linda Yaccarino as the new CEO of Twitter," Musk, the current Twitter CEO, tweeted on May 12.  "Linda Yaccarino will focus primarily on business operations, while I focus on product design & new technology. Looking forward to working with Linda to transform this platform into X, the everything app."

Yaccarino's appointment comes as the platform has been in turmoil, with mass resignations and some companies pausing advertising, since the Musk acquisition in October, Yahoo Finance reports.

She previously spent 11 years with NBC Universal where she most recently had been chairman of global advertising and partnerships at NBCU. She resigned from the role earlier Friday morning.

"It has been an absolute honor to be part of Comcast NBC Universal and lead the most incredible team," Yaccarino said in a statement. "We’ve transformed our company and the entire industry."